How to Get Real Followers for Instagram in 2019

Instagram is proving to be a real winner in the realm of social media. It’s gone through a lot of changes since its early beginnings as a simple photo sharing app. These days, the bells and whistles of the platform make it a marketer’s dream.

There are so many ways to engage an audience and showcase products. It can definitely become overwhelming and a bit confusing. If you want to experience growth and get real followers for Instagram in 2019, take a look at the tips below.

1. Know your audience and post accordingly.

First and foremost, you must post what the people want to see. This means you have to know your intended audience pretty well. You can accomplish the feat by developing an ideal customer avatar. An avatar is merely the detailed demographics of a fictional individual who would be likely to buy from your company or follow your brand.

Have fun and get creative when creating this person. Decide on a gender, age, geographic location, interests, needs and more. When you’ve developed your ideal avatar, your posts should be directed at this “person.” Think of your avatar and what would appeal to them prior to creating an image or story. Your content will reach the right audience when you employ this strategy.

2. Know your hashtags and use them.

Are you using hashtags on other social media platforms? They’re popular everywhere online, but they’re
absolutely essential on Instagram. Relevant hashtags help people who are interested in what you have to offer find you. It’s kind of like a road map.

You don’t want to use just any tags, though. The ones you choose should be relevant to your brand and your post. That way you’ll attract the most targeted audience possible. You also want them to be
specific, rather than broad. Don’t just use #marketing as your hashtag. Instead, find something that conveys the type of marketing your post references. Finding hashtags can seem overwhelming, but there are lots of ways to discover the good ones.

Do a query through Instagram’s search bar. Check out what your competition is doing. Then research particular hashtags to see how many people are following them and whether that tag might be saturated. Again, more specific is often better because it eliminates some of the competing voices within the general field. Don’t forget geotags. These are location-specific tags that help you to connect with others in that area or who have an interested in the region.

3. Plan your posts.

It may seem all you have to do is post some pictures on a regular basis, and the people will come to look at them. Unfortunately, that’s far from the case. The most successful accounts on Instagram devote a great deal of time and dedication to their posts.

You’ll want to plan things out ahead of time to ensure you have an appropriate flow of material. You can create a calendar with your tentative daily post material. Then pull together your resources such as photography props, models and other assorted essentials. Some people shoot several Instagram posts on one day.

Others spread things out. You’ll find a groove that works for you, but you absolutely must plan. Winging it rarely works when it comes to running a successful social media account. Take particular holidays, campaigns and even days of the week into consideration when deciding what to include in each post.

4. Engage your audience.

Social media revolves around relationships. That’s what makes it social. Engagement is essential to any successful Instagram account. Not only do you want to get a lot of followers, but you need to keep them interested or they’ll leave you for something shinier. Basic ways to engage followers is to acknowledge them by responding to their comments, answering their questions in DM and visiting their feeds.

That’s right. Put yourself out there. Follow people in your niche. Like and comment on their content. It may seem obvious, but it’s what is absolutely necessary and the foundation of social media.

5. Keep the conversation going.

If you want to up your engagement game and increase your chances of gaining loyal and long-lasting followers, dedicate time to finding ways to bring your followers back for more on a regular basis.

You can do this in a number of ways. Holding contests and giveaways is always good because it requires people to interact with your account in order to be entered. You can also recognize individual followers on a regular basis by giving them a shout out in your feed and sharing their content. It’s flattering and will build bonds.

You might also want to encourage your followers to share photos of themselves using your products. Come up with a special hashtag to identify such posts, and then recognize them by sharing with your audience at large. User-generated content like this is gold. It makes followers feel special, provides you with social capital and keeps your feed full of interesting, engaging content.

These are a handful of the top ways to gain followers. Take some time to explore Instagram and try out all the cool features they offer. See what works for you and your audience, but don’t forget to employ these basic, proven strategies to maintain consistent follower growth in the new year. Your effort will pay off, and you’ll be building a brand that people love to follow.

12 Ways to Get More Instagram Followers With Automation

There are a number of social media automation tools designed to save you time and effort with your social media marketing. A number of those tools are dedicated to Instagram specifically. Here is how you can grow your Instagram following by using automation.

1. Automate finding and following new accounts.

Though many Instagram automation bots vary in terms of the services they offer, all of them will offer the ability to automate finding and following new accounts. Generally speaking, all you have to do is tell the bot hashtags and accounts you want to follow.

Then, using that information, it will automatically start following those accounts and pick random ones from within the hashtags to begin following. It will gradually follow a certain number of new accounts every day so that your account activity looks as natural as possible.

2. Automate your posting schedule.

Some Instagram bots will allow you to automate posting to the social network. If you use a bought that does not allow for scheduling posts, many other social media management platforms allow you to schedule posts for Instagram alongside the posts for other popular networks such as Facebook and Twitter.

This makes it easy for you to batch your content creation process so you can focus a certain amount of time every week on creating the posts you plan to share with your audience. This also allows you to keep a consistent posting schedule, posting at times when you know your audience is most likely to be active to engage on the post.

This way, you do not have to manually post content to your account every day and you can focus on other tasks to promote your business that cannot be automated.

3. Automate commenting.

There are some people out there who will advise against automating comments because it can come across as spammy.  However, when done correctly using neutral yet positive comments and including a variety of options for the bot to rotate through, you can still leave relevant comments on photos without coming across as fake.

To make sure you’re not completely wasting time, it’s best to only automate commenting for a few photos every day. Because bots will interact with hundreds of photos every day, it’s impossible to program it in a way that will create context relevant comments for all of the photos it comes across, So that’s why you should set aside some time to craft genuine comments manually every day.

4. Automate likes.

Automating likes is safe to do with an Instagram bot. It won’t come across as spam or get flagged by Instagram. Likes are a non-intrusive way to make people happy increase your odds of engagement. Likes or a subtle nudge that will only show up on a person’s activity feed. Many people don’t have issues with getting likes from people we don’t know and everyone benefits when their content gets a like because Instagram’s algorithm picks up on it as a signal of it being popular.

Unless you are someone who has thousands of followers, chances are you’re checking your activity feed to see who liked your post and discover new Instagram accounts this way. Automating liking banks on the fact that you’re liking posts from people who will discover that you liked their post and will turn around and follow you.

Automating likes through a bot is similar to paying Instagram to have your account shown on people’s home feeds through ads.The activity creates weren’t even aware of the fact that you existed. And,because it’s not a formal add that you are running through the Instagram platform, it’s free.

5. Automate direct messaging.

Like with comment automation, you can also automate direct messaging to Instagram accounts. However, because it is also difficult to make contextually relevant to every single follower the bot will encounter, you want to keep it limited to a small number of accounts every day.

You will, of course, have to use generic phrasing, so keep a variety of positive, neutral statements such as, “Thanks for the follow!” in the repository for the bot to work with.

6. Automate unfollowing some accounts.

With this strategy and Instagram automation, you follow users who may be interested in your account using automation tools. then, you wait a few days to see if they follow you back, and if they do not, you use the same automation tool to unfollow them. most of the time you’ll find that 20 to 35% of the people will follow you back.

The actual percentage will vary significantly depending on how effective your strategy is for the people you start to follow. The idea is you want to use filters to make sure you were engaging with users that are most likely to engage back with you.

Using the follow/unfollow method without automation is unlikely to help you achieve those results. Manually following 1,000 users in the span of a week in an active niche compared to automation you may find the manual method only achieves at 10% follow back rate which is significantly lower. When you consider the increased time you spend with the manual method, you have a diminished return on investment and no real reason not to use automation.

Taking the time to unfollow users who don’t follow you back keeps you with a good follower ratio and ensures you’re not wasting time and effort on people who are not going to engage with you keeping your engagement rates high and making your account look more appealing to the Instagram algorithm for better chances of viral posts and increased follower growth through viral activity.

7. Focus your efforts on quality content creation.

Use the time you save with automation to make sure the content you’re creating to post on Instagram is of the highest quality and is targeted to your audience. If you’re posting for quality content, it doesn’t matter what kind of automation results you’re getting because you won’t be able to keep your followers happy.

8. Check on your automation efforts regularly.

From time to time, you want to check and see how your automation efforts are going. If you find that you are not getting a lot of engagement, you may want to adjust your automation to target different hashtags.

9. Take time to answer all comments.

To boost your engagement and to show your audience you care, take time to reply to any and all comments on your posts. Even if you notice generic ones that you believe were automated, taking the time to respond to them shows the rest of your audience that you were paying attention and you appreciate the time they took to comment.

10. Automate to save time – not to completely avoid work.

If you set up an automation bot one time, walk away and never look at the bot or your Instagram account again, you’re doing it wrong. Not only are you doing it wrong, but you’re obviously doing it for the wrong reasons. Chances are, you’re looking for a quick and easy way to monetize your Instagram following and a while this is a respectable desire, it won’t get you very far.

You will still need to spend a certain amount of time engaging on Instagram and creating content for your followers manually. Nothing on the internet that is of the good quality you need to develop stable customer relationships is done with 100% automation.

Yes, there’s plenty of stuff out there that is completely automated, but it’s not the kind of stuff your audience will enjoy or respond to the way you hope.

11. Don’t push your automation tool to the max.

Unless you use an automation tool from the very beginning of your Instagram account, chances are you were only able to like and follow a certain number of users every day.

You want to avoid maxing the automation tool out because Instagram will notice if you go from following 50 users a day to 1,000 users a day. The key is to make the activity look as natural as possible which often means using the automation tool much less than what it is capable of actually doing.

12. Do not use more than one Instagram automation bot.

It may be tempting to double down on your efforts by using more than one automation bots. However, is best if you only use one at a time. You can use one for a certain amount of time before testing on another one to see which one you like better, but using more than one at the same time creates unnatural activity and could possibly cross some wires and create potential flags on your Instagram account.

Everything you do on Instagram from content creation to following accounts and engaging with them should be done with your followers in mind. Without a dedicated group of loyal followers, you won’t be able to reap sales benefits from your social media presence.

5 Instagram Tactics So Effective They Have Literally Been Blocked

Instagram is usually the first social media platform marketers and businesses will run to as it is a perfectly viable platform to promote a business from. Due to its unique selling point of being image focused, smart teams will approach it carefully and with that angle in mind. Detailed in this article are 5 tactics you can optimize and craft successful marketing campaigns on Instagram.

SocialCaptain Instagram Bot

Instagram may not inspire the same awe from marketers that Facebook and Twitter does, but its still the most powerful platform for businesses and you should take advantage of it. You may want to consider it yourself if your company can present itself well visually, as Instagram holds sway with over 1 billion+ users around the world. If you do decide to leap into its waters, you’ll need to approach it carefully and deliberately. Here are 5 Instagram tactics so effective, you can use to grow your account on Instagram (before they are banned):

1. Leverage Cross Promotion

The best way to start marketing and growing your Instagram presence is to leverage your existing social media accounts. When you launch your Instagram account, share that fact with your followers and invite them to follow you there. You’ll likely get a good starting number of followers, as people following you on other platforms have already proven themselves interested in knowing what you have to say. This initial boost will not only lend your account credibility and legitimacy, it’ll also give you some critical early reach in the form of additional shares and interactions.

2. Interact Consistently Your Followers

Nothing gets people coming back for more like interactions. Do not underestimate the value and power of a quick reply. This makes people feel heard and welcome, which makes your page more appealing to visit. Even a “thank you” to a positive message can help. You can automate the whole process and save hundreds of hours by using an Instagram bot such as SocialCaptain.

In addition to that, you can create posts that directly encourage action from your audience. Asking them to tag friends who would enjoy your post, for example, puts you in front of people who would’ve not otherwise found your account. As an added bonus, its rarely intrusive and thus won’t put off viewers who are tired of advertisements or marketing campaigns.

3. Play with Hashtags 

Hashtags were originally designed to allow people to more easily find topics of discussion that they were interested in, but it has grown beyond those boundaries and transformed into a powerful marketing tool. Creating an intentionally interactive hashtag can net you a lot of responses and reach.

With one billion active users, Instagram is the place for savvy marketers to build their brand, according to a Statista report. If your company isn’t actively connecting with potential customers on Instagram, there is a good chance you might be losing out on opportunities to your savvier competitors. Instagram has become a must-use social media marketing tool, rather than a should-use outreach resource.

4. The Power of Comments on Instagram

If you are not engaging with your audience on Instagram, your ROI will be reduced and your audience growth rate will slowly decline. Instagram comments should be conversational and helpful, not promoting your brand and a hard-sell way. Focus on having a conversation on Instagram with your audience and you will soon discover how powerful the platform is for building relationships with your target audience. There’s also the smarter option of using SocialCaptain to automate your activity while you focus on other parts of your campaign. 

5. Focus on your Instagram Bio Link

While an Instagram bio link to your website is an excellent first step, developing a click-through strategy for Instagram is crucial. Instagram has specific rules about where you can add clickable links on their platform. We also highly advise our clients to add URLs to their Instagram Stories to optimize the account’s click-through rate and ultimately generate more inbound traffic. 

Conclusion

So how do you make the most of your visual marketing time on Instagram? How do you ensure your company’s time is well spent and offers maximum ROI (return on investment) for your growth marketing efforts? You can start by following the tips above and we highly recommend you check out these 4 hidden Instagram tricks to take your strategy to the next level. Integrate those strategies into your business’ Instagram marketing strategy and you can significantly increase your social media marketing return on investment. 

Top 5 Tips for Instagram Automation Growth

It is well known that when it comes to Instagram marketing strategies, automation is by far one of the best options to grow an audience organically. This is what makes Instagram such a powerful marketing tool when used properly. Here are 5 tips to maximize your growth when using automation.

Choose photos wisely.

Use photos that reflect your product, service or business This means limiting your posts to photos of products, promos, sales and discount info, BTS posts, or shout-outs to loyal or celebrity customers. Be creative with what and how you post, but keep it all things business. If you are an avid IG user, it is best to keep a separate personal account where you can make unrelated posts.

Use the right Instagram automation platform.

Needless to say that choosing the right Instagram automation platform is what will ultimately set you up for success when it comes to follower growth. That’s the reason why we’ve developed SocialCaptain into the smartest automation solution on the market. You can start your free 3-day trial and start getting followers from day 1!

Post on a schedule.

Regular activity on your feed is the secret to having a loyal following as you are building your brand. People easily lose interest with inactivity. Avoid having a stale gallery by updating your feed once or twice every week.

Engage, engage, engage

Make sure you have time to engage with likes and comments on your posts. Follow and like back, and reply to comments. It is also helpful to structure each post to encourage engagement. For example, ask questions, take a poll, or ask your audience to share similar experiences These can help you generate activity for every post you put out there. 

Keep it light and breezy.

Posts should be positive images put your product in the best light. Photos that are positive and light tend to get more likes and followers and are essential for creating a gallery that offers a positive, light and breezy influence.

Make hashtags your friend.

The one thing to remember with hashtags is that they must be relevant. Think of what people would type if they were looking for your photo, or what comes to mind when one is looking at the photo. Add these tags to brand or product-specific hashtags to make it easier for people to find your account. A great tip would be to include the hashtag in the description itself to increase visibility. We recommend using a tool like Keyhole to identify hashtags within your target audience.

Instagram is a useful and incredibly effective tool for any business. Whether you are a creative with your own small business or a local mom-and-pop enterprise looking to update your marketing with a new and modern twist, Instagram can be that vehicle. Take full advantage over this medium starting with the tips above.